WWW shelves21. Apr2012
"In today’s Western society, digital communication, networking and the Web 2.0 are parts of our daily life. The constant ‘real time’ connection is changing us, our environment and the perception of it.
On the threshold of the post-digital society the limits of space and time are abolished. The physical dematerialization is a true consequence. The Bauhaus industrial product has become obsolete. Hybrid objects are becoming media, surfaces transform into spaces and spaces turn into unsharp gradients.
In an accelerated era full of freedom of forms and the change as a status quo I am creating an object which itself has no definite state and which is capable of interacting with the user and his environment.
“www” is an interpretation of the ‘shelf’ archetype. Between form and function, between space and dimension, between a not-yet and a not-anymore it creates concrete opportunities and specific associations. Through its parts it is not only a modular system, but also a type of installation in an ever changing space." - Viktor Matic
See here a presentation of the WWW shelf.
Strings in various positions.---
Detail of the adjustment mechanism.---
"born in ex-jugoslavia with sometimes weird attitudes and behaviors i am an italian based designer, label founder and event manager, working in different media on a range of cultural and commercial projects.i finished my bachelor degree in product and communication design in bozen-bolzano in july 2011. during my studies i spent an exchange year in jerusalem and in istanbul.
i am able to communicate in english, german, italian and croatian. i like things that express an artistic language. i am trying hard to develop my own way of thinking and my own style in creative production. you are invited to follow here my steps towards it.
a lot of my energies go into wupwup, a artists collective and music and fashion label i founded with some friends in 2008." - Viktor Matic
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